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Karvaan - Social Media Management

Project type

Social Media Management

Digitally Analytical partnered with Karvaan Travel, a boutique travel company known for its curated group experiences, to transform their social media presence into a high-performing storytelling and lead-generation channel.

Our objective was to blend aesthetic visual storytelling with performance-driven content, positioning Karvaan as a trusted brand for experiential travel.

Key Deliverables:

Designed a consistent visual identity across Instagram and Facebook with premium, wanderlust-driven aesthetics.

Developed content themes highlighting destinations, traveler testimonials, behind-the-scenes moments, and seasonal offers.

Managed paid media campaigns optimized for conversions, achieving up to 1700% ROAS through targeted Meta ads.

Built a community-driven brand narrative, increasing engagement and brand loyalty.

Implemented a data-led posting calendar, ensuring consistent growth and measurable results.

Impact:
The campaigns helped Karvaan achieve exceptional engagement rates, strong lead inflow, and significant ROI on ad spends, making social media their most profitable acquisition channel.

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